Ilmiah, I. and Wardhani, N.I.K. 2024. The Effect of Product Innovation and Brand Image on Purchase Intention of Citra Hand and Body Products in Surabaya. Jurnal Ilmu Manajemen Advantage. 8, 2 (Dec. 2024). DOI:https://doi.org/10.30741/adv.v8i2.1351.