Read Opportunities for Building Business Performance in West Java
DOI:
https://doi.org/10.30741/adv.v7i2.1170Keywords:
Business Opportunities, Business Performance, MSMEsAbstract
The aim of this research is to investigate the impact of business opportunities on the business performance of MSME business actors in West Java after the pandemic. The sample used was 123 MSMEs in West Java. This research uses PLS for data analysis. The research results show that business opportunities can improve business performance in West Java. The results of this research have important implications because they show that understanding and exploiting business opportunities can make a positive contribution to the performance of MSMEs in West Java after the pandemic. This provides valuable insight for MSME players and related stakeholders in designing strategies and policies that support regional economic growth through developing a competitive MSME sector. These findings can be an important basis in supporting the development of MSMEs and regional economic recovery, underscoring the importance of opportunity-based strategies in facing economic and environmental changes.
Downloads
References
Antara. (2020). Survei LIPI: Penjualan 94,7 Persen UMKM Turun. tempo. https://bisnis.tempo.co/read/1359083/survei-lipi-penjualan-947-persen-umkm-turun
Apriyani, R. V., & Al-Farasy, M. Y. (2022). Profil Industri Mikro dan Kecil Provinsi Jawa Barat 2020. BPS Provinsi Jawa Barat.
Ardiansyah, F. R., Amalia, S. N., & Yasin, M. (2023). Strategi Industrialisasi “Pola IKM Dan UMKM Di Surabaya”. Jurnal Manajemen Kreatif dan Inovasi, 1(3), 10-20. https://doi.org/10.59581/jmki-widyakarya.v1i3.433
BRI Research Institute. (2023). Indeks Bisnis UMKM Q4-2022 dan Ekspektasi Q1-2023 Di Tengah Kekhawatiran Resesi, Bisnis UMKM Tetap Melaju & Tanggu. Jakarta: BRI Research Institute
Ge, S. (2022). Survei Sun Life: 97% Pelaku Bisnis Kecil dan Menengah di Indonesia Melakukan Adaptasi di Tengah Pandemi, dan 95% Optimis untuk Tumbuh dan Terus Tangguh di 2022 https://www.sunlife.co.id/id/about-us/newsroom/press-releases/2022/survei-sun-life-97-pelaku-bisnis-kecil-dan-menengah-di-indonesia-melakukan-adaptasi-di-tengah-pandemi-dan-95-optimis-untuk-tumbuh-dan-terus-tangguh-di-2022/
Giawa, C., Pasaribu, R. M., & Pasaribu, H. D. S. (2021). Kinerja Usaha Sebagai Moderasi Jaringan Usaha Terhadap Pengembangan Usaha (Studi Mitra Binaan Pegadaian Medan). Journal Of Economics and Business, 2(2), 1-17. https://doi.org/10.36655/jeb.v2i2.544
Hair, J. F., Sarstedt, M., Hopkins, L., & Kuppelwieser, V. G. (2014). Partial least squares structural equation modeling (PLS-SEM). European Business Review, 26(2), 106-121. https://doi.org/10.1108/ebr-10-2013-0128
Infante, A., & Mardikaningsih, R. (2022). The Potential of Social Media as a Means of Online Business Promotion. Journal of Social Science Studies (JOS3), 2(2), 45-49. https://doi.org/10.56348/jos3.v2i2.26
Knudsen, E. S., Lien, L. B., Timmermans, B., Belik, I., & Pandey, S. (2021). Stability in turbulent times? The effect of digitalization on the sustainability of competitive advantage. Journal of Business Research, 128, 360-369. https://doi.org/https://doi.org/10.1016/j.jbusres.2021.02.008
Limanseto, H. (2022). Perkembangan UMKM sebagai Critical Engine Perekonomian Nasional Terus Mendapatkan Dukungan Pemerintah. Kementerian Koordinator Bidang Perekonomian Republik Indonesia.
Naviandri. (2022). Survei BI: Pelaku UMKM di Jabar hanya 12,5% yang Bertahan saat Pandemi. Media Indonesia. https://mediaindonesia.com/nusantara/468402/survei-bi-pelaku-umkm-di-jabar-hanya-125-yang-bertahan-saat-pandemi
Sulistyan, R. B., Carito, D. W., Cahyaningati, R., & Muttaqien, F. (2023). Application of Digital Marketing in Efforts to Empower Productive Communities and Preserve Banyuwangi Culture. International Journal of Public Devotion, 6(1), 75-82. https://doi.org/10.26737/ijpd.v6i1.4075
Sulistyan, R. B., Carito, D. W., Cahyaningati, R., Taufik, M., Kasno, K., & Samsuranto, S. (2022). Identification of Human Resources in the Application of SME Technology. Wiga : Jurnal Penelitian Ilmu Ekonomi, 22(1), 70-76. https://doi.org/10.30741/wiga.v12i1.799
Sulistyan, R. B., Lukiana, N., & Ato’illah, M. (2022). Perencanaan Co-Working Space dalam Peningkatan SDM di Kabupaten Lumajang. Jurnal Abdi Masyarakat Indonesia (JAMSI), 2(1), 243-248. https://doi.org/10.54082/jamsi.207
Yatminiwati, M., Setyobakti, M. H., Sulistyan, R. B., & Ermawati, E. (2021). Social Entrepreneurship in MSME Development. International Journal of Environmental, Sustainability, and Social Sciences, 2(3), 239-243. https://doi.org/10.38142/ijesss.v2i3.111
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Nurul Hermina, Erwin Firdaus
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
.png){kind=small}
